The beginning of this month brings FANtastic news: FAN Courier helds first place in Top 15 Superbrands Romania 2017. For the second time in the awards’ ten years history, a Romanian brand takes first place. We are gladly receiving the title, with the promise of becoming better and better every day. And because every award is partly due to people, we thank our team, partners and clients for trusting us.
“We are extremely honored that FAN Courier, the leader of courier services was awarded winner of Top 15 Superbrands, a distinction which once again confirms our team’s drive towards performance. We are proudly writing the history of Romanian entrepreneurship for 19 years now and we are glad to see that the number of brands contributing to this particular history is considerably increasing. All at once, this award determines us to be as exigent and driven as ever, in order to keep growing the quality of our services”, states Roxana Magopet, PR & Marketing Director FAN Courier.”
Each year, Superbrands for Romania Program evaluates both consumer and corporate brands performance, from Romania’s business professionals’ point of view. In a preliminary stage, Superbrands Council of Honor, made up of 30 specialists coming from Management, Marketing, Communication and Branding fields, evaluate over one thousand brands from over 50 categories. After this selection, a final number of 653 brands are included in a qualitative market research, conducted by Ipsos on a representative sample.
“In the context of global digitalization in business, those brands that master the skill of empathy towards clients, meeting their needs by shaping the right message at the right time have more chances to win the client over”, tell us BDR Associates, the study initiators.